Aurora James’ Challenge for Major Retailers to Support Black Businesses Is Still Going Strong

Activist and fashion designer Aurora James sits down with Tamron Hall for a candid discussion about her non-profit organization, 15 Perfect Pledge, calling for major retailers to support Black-owned brands. During the conversation, the founder of fashion label Brother Vellies also opens up about her goal to highlight traditional African design practices in luxury fashion and the results of pledge she started following the death of George Floyd. We also have a special surprise for Aurora showing the impact of all her hard work.

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